A step towards smart cities as Tre and Bumbee Labs sign an agreement

The agreement means Tre will provide mobile connectivity for Bumbee Labs' IoT solutions, which among other things measure visitor flows in shopping centres and city centres.

Three (Tre) and Bumbee Labs sign a smart-city agreement

https://it-retail.se/ett-steg-mot-smarta-stader-nar-tre-och-bumbee-labs-tecknar-avtal

Tre Sweden signs an agreement with Swedish IoT company Bumbee Labs.

The agreement means Tre will provide mobile connectivity for Bumbee Labs’ IoT solutions, which among other things measure visitor flows in shopping centres and city centres, a step towards smarter cities.

The measurements are made by capturing anonymised Wi-Fi signals from smartphones and are the only solution of their kind approved by the Swedish Data Protection Authority.

“The collaboration with Bumbee Labs shows our strength as a secure and reliable provider of the mobile network and connectivity solutions of the future. Bumbee Labs holds one of the most important keys to using IoT technology and creating smart cities, and it will be very exciting to work together,” says Adam Boström, Product Manager IoT at Tre.

With its unique method, Bumbee Labs can produce reliable statistics on how many people visit a particular area, such as a city centre, how they move, how long they stay in the area and more.

By analysing the collected data, companies that for example run shopping centres or shops can streamline and optimise their operations based on how people move. A prerequisite for success is a stable and secure connection.

“Tre is a reliable, robust and cost-efficient partner with a strong drive around IoT, and we are delighted to work closely together going forward,” says Karl Samuelsson, CEO of Bumbee Labs.

The solution from Tre is a pure mobile solution, which means Bumbee Labs does not need to depend on fixed network connections. All data will be handled via the 3 IoT Control Centre to give a flexible and reliable overview of all data traffic.

“With Tre’s IoT solution we get a more efficient and flexible mobile solution that will improve our work. It also feels very reassuring to have Tre as a partner now that we are expanding into the international market,” says Karl Samuelsson, CEO of Bumbee Labs.

Bumbee Labs is a Swedish company that today has pilot projects and customers in cities, airports, shopping centres, cafés and restaurants across Sweden, Finland, the Baltics and Russia.

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