Know which campus spaces and buildings are really used
A campus carries the cost of its teaching spaces, study areas and buildings whether they are used or not. Anonymous counts by hour and building show how much they are used, alongside the timetable, as a basis for the estates plan.
For universities and campuses. Counts are anonymous and nobody is identified.
What the count shows
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Measured use of teaching spaces
Teaching and study spaces are counted by hour and day, so the timetable can be read against the people who actually came.
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Buildings side by side
Every building is counted the same way, so two buildings, or the same building in two terms, can be compared like for like.
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Anonymous counting
People appear only as anonymous, aggregated counts. Nobody is identified and no profiles are built.
Campus people counting shows how teaching spaces, study spaces and whole buildings are used across a term. It counts anonymously over the Wi-Fi the campus already runs and adds 3D sensors on the doors where an exact total is needed. Bumbee Labs is the company behind the only footfall method in Europe approved by a data protection authority.
Which campus questions can footfall data answer?
The timetable says our teaching spaces are booked. Are they actually used?
A booking system records which rooms are reserved, but not whether anyone came. Visits counted by hour and zone and set beside the timetable show which of the campus’s teaching spaces fill and which sit empty. Wi-Fi people counting covers a building from its existing access points, and 3D sensor counting at a door adds exact in and out counts.
Can we give up a building?
A decision to give up a building needs figures for how it is used. With every building counted the same way, the Footfall / visitor count by hour, day and week across the term shows which buildings carry the load and which are quiet. The figures are a basis for the estates plan, and the decision stays with the university.
What to measure for rooms and buildings is covered under Using space and rooms.
How does campus people counting work?
The count runs over the campus’s existing Wi-Fi, often on access points it already has. The people counted need no app and take no action. At a door where an exact total matters, an overhead 3D sensor adds a count in and out; its video is analysed for counting only and no personal images are stored. If privacy is the first concern, a LiDAR sensor can count at the door instead. It measures shapes with laser light, so no image of anyone ever exists. People appear in the figures only as anonymous, aggregated counts, and nobody is identified.
What data does a campus get?
- Visits per building, floor and zone, the raw material for space utilisation.
- Peaks and quiet periods by hour, day, week and season, to set beside the timetable.
- Dwell time per zone: a short stop in a corridor against a long stay in a study area.
- Comparison between buildings and between periods, counted the same way.
- Exact in and out counts at a door where a 3D or LiDAR sensor is installed.
- Standard figures from the day after the visit; the full list is under data deliverables.
Which neighbouring venues use the same measurement?
Study spaces on campus are covered under Library footfall, and sports facilities that are booked by the hour under Public pools & swim centres. Museum attendance shows how another large public building uses the same data.
We have extensively evaluated Bumbee Labs' solution and the quality insights they produce, in combination with the efficiency of the remote installation process, make this a valuable collaboration. This alliance presents a great opportunity for our distribution ecosystem to provide a variety of service offerings to their customers, opening up new revenue streams.
Where this fits
Part of
Industries and segments
Challenges
Metrics
Methods
Platform and integrations
Data protection:GDPR-compliant footfall analyticsThe IMY decisionDPIA for people counting