Turn Visitor Data Into Actionable Intelligence
Our footfall analytics platform helps you understand how people move, dwell, and interact in physical spaces so you can make smarter decisions, faster.
Overview
Bumbee Labs delivers real-time, GDPR-approved insights into visitor behavior. Using anonymized smartphone signals, we provide unparalleled accuracy on visitor counts, paths, dwell times, and conversion funnels.
Whether you manage a single retail store, a multi-level shopping mall, a busy transport hub, or an entire smart city our solutions scale with your needs.
Core Capabilities
Visitor Insights
Track visitor counts, dwell time, and passers-by with high accuracy.
Identify peaks and lows throughout the day, week, or year.
Understand how long visitors stay and what influences their behavior.
Benchmark performance across locations.
Conversion Funnel Analytics
Measure every step of the visitor journey.
From passers-by → entries → dwellers → actual buyers.
Pinpoint where customers drop off.
Optimize marketing, staff allocation, and space usage.
Zone & Path Analysis
Discover movement patterns and hot vs. cold zones.
Identify anchor points, bottlenecks, and dead areas.
Improve layouts and positioning of stores, screens, or exhibits.
Enhance crowd management and visitor experiences.
Advertising & Media Effectiveness
Prove the value of campaigns and placements.
Quantify reach and impressions.
Track performance of billboards, screens, and events.
Support rent and pricing negotiations with hard data.
Operational Efficiency
Optimize costs and resources with data-driven planning.
Schedule staff and cleaning around visitor peaks.
Plan logistics and deliveries for minimal disruption.
Improve energy efficiency with occupancy-based insights.
Dashboards & Integration
Business Intelligence at Your Fingertips
Custom dashboards for different stakeholders (mall managers, city planners, store owners, transport operators).
KPI tracking, trends, and heatmaps available in real time.
Integration with external systems: POS, weather data, IoT, and digital signage.
API & Data Access
Plug our metrics into your existing BI or analytics systems.
Flexible and scalable for enterprises, municipalities, and partners.
Why Our Method Works
GDPR & Privacy
Only provider globally verified by a European court of law.
Proven Accuracy
10+ years of research, validated by academia and customers.
Cost-Effective
Uses existing Wi-Fi infrastructure; no need for expensive hardware rollouts.
Scalable
Works for single sites or entire regions.
Industries We Serve
Our solutions are tailored to diverse environments:
Retail Chains
Improve conversion, optimize staffing, and cut marketing waste.
Shopping Malls
Maximize tenant satisfaction, prove ad ROI, and optimize layouts.
Smart Cities
Enhance security, support urban planning, and strengthen commerce.
Transportation Hubs & Airports
Reduce congestion, increase retail/F&B revenues, and improve passenger flow.
Museums & Amusement Parks
Understand visitor journeys and optimize exhibits or attractions.
Outdoor Advertising
Measure campaign exposure and anchor point performance.