{"id":1607,"date":"2022-06-14T13:17:00","date_gmt":"2022-06-14T13:17:00","guid":{"rendered":"https:\/\/bumbeelabs.com\/?p=1607"},"modified":"2026-03-11T10:53:10","modified_gmt":"2026-03-11T10:53:10","slug":"bumbee-labs-expands-the-cooperation-with-jernhusen","status":"publish","type":"post","link":"https:\/\/bumbeelabs.com\/nn\/bumbee-labs-expands-the-cooperation-with-jernhusen\/","title":{"rendered":"Bumbee Labs expands the cooperation with Jernhusen"},"content":{"rendered":"<p><a href=\"#scroll-link\">Go to Swedish version.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bumbee Labs method to measure footfall has been used by Jernhusen since 2018 at the Stockholm Central Station. Stockholm Central Station is one of Sweden\u2019s most visited places.<\/strong><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The data provided by Bumbee Labs adds to the understanding and analysis of how many visitors the Central Station has, their movements, and how much time they spend in the different parts of the station area. The technique and the method are approved by the Swedish Authority for Privacy Protection<\/strong>.<\/h3>\n\n\n\n<p>\u201cWe are very proud to have received an increased confidence from Jernhusen. To work with the Stockholm Central Station over an extended period has been very exciting for us at Bumbee Labs since most of us pass through the station on a daily basis. During the years we have worked with Jernhusen, we have been able to follow the changes of the footfall flows because of, for example, the move of the commuter trains and how the pandemic changed the travel patterns. It will be very exciting to be able to provide the Central Stations in Gothenburg and Malm\u00f6 with improved data and hopefully more train stations in Sweden will jump on the wagon,\u201d says Karl Samuelsson, CEO at Bumbee Labs. &nbsp;&nbsp;<\/p>\n\n\n\n<p>Footfall analytics has proven to be important in the planning of logistics and for predictive maintenance at the Stockholm Central Station. By knowing how many visitors are using, for example a specific escalator, the maintenance of the escalator can be planned well in advance and be executed with the least interference for the visitors and travelers.<\/p>\n\n\n\n<p>Besides using the footfall data to measure the number of visitors, a deeper understanding is created of the correlation between which entrance the visitor used and which zones were subsequently visited. This adds to better possibilities to understand and meet the needs of various passenger groups. The Stockholm Central Station acts as host to more than 60 shops and restaurants.<\/p>\n\n\n\n<p>The expanded cooperation between Bumbee Labs and Jernhusen takes effect through a frame agreement, which makes it possible for more Central Stations in Sweden to connect to the same footfall measurement system. The first two Central Stations to come onboard will be Gothenburg and Malm\u00f6, where the installation will take place during the summer of 2022.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"http:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-1024x538.jpg\" alt=\"\" class=\"wp-image-1609\" title=\"IMG_7344\" srcset=\"https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-1024x538.jpg 1024w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-300x158.jpg 300w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-768x403.jpg 768w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-1536x806.jpg 1536w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-2048x1075.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>About Bumbee Labs<\/strong><\/h2>\n\n\n\n<p>Bumbee Labs is the global leader in footfall data and analytics. Visitor flow data is captured anonymously using Wi-Fi signals in smart mobile phones. The method is unique in being the only GDPR compliant company in the data collection industry with an approval by a European Court of Law. Bumbee Labs works with partners globally on providing data for public transportation, malls, shopping centres, offices, retail and city centers. Bumbee Labs was established in 2011 in Stockholm, Sweden. Learn more at&nbsp;<a href=\"https:\/\/bumbeelabs.com\/nn\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">www.bumbeelabs.com<\/a>. Follow us on&nbsp;<a href=\"https:\/\/www.linkedin.com\/company\/6381617\/admin\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-1024x576.png\" alt=\"\" class=\"wp-image-1610\" title=\"IG Tech Team\" srcset=\"https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-1024x576.png 1024w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-300x169.png 300w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-768x432.png 768w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-1536x864.png 1536w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>About Jernhusen AB<\/strong><\/h2>\n\n\n\n<p>Jernhusen is Sweden\u2019s largest, railway related, real estate company. We acquire, manage, develop and divest real estate connected to public and freight transports using railroads. We work with stations, station related city development, depots and combi terminals. Jernhusen is owned by the Swedish state and has 185 employees. The real estate portfolio contains 146 properties with a total market value of SEK 20 billion. Jernhusen holds an official rating from Standard &amp; Poor of A7A-1 with \u201ca stable outlook.\u201d Please read more at&nbsp;<a href=\"http:\/\/www.jernhusen.se\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.jernhusen.se<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-group post-image-center is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-23441af8 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading has-text-align-center\"><strong>For more information, please contact:<\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-center\"><strong>Bumbee Labs AB:<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\">Karl Samuelsson, CEO, +46 707 588971,<br><a href=\"mailto:karl.samuelsson@bumbeelabs.se\">karl.samuelsson@bumbeelabs.se<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h4 class=\"wp-block-heading has-text-align-center\"><strong>For PR enquiries please contact:&nbsp;<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\"><strong>Bumbee Labs AB:&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\">Amanda Herzog, Marketing Coordinator, Bumbee Labs,<br><a href=\"mailto:amanda.herzog@bumbeelabs.se\">amanda.herzog@bumbeelabs.se<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"scroll-link\"><br><strong>Bumbee Labs ut\u00f6kar samarbetet med Jernhusen<\/strong><\/h2>\n\n\n\n<p>Stockholm 15 juni, 2022<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"980\" height=\"551\" src=\"http:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/2-980x551-1.png\" alt=\"\" class=\"wp-image-1608\" title=\"\" srcset=\"https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/2-980x551-1.png 980w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/2-980x551-1-300x169.png 300w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/2-980x551-1-768x432.png 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bumbee Labs metod f\u00f6r att m\u00e4ta bes\u00f6ksfl\u00f6den har sedan 2018 anv\u00e4nts av Jernhusen p\u00e5 Stockholms Centralstation. Stockholms Centralstation \u00e4r en av Sveriges mest bes\u00f6kta platser. Bumbee Labs m\u00e4tningar bidrar med f\u00f6rst\u00e5else och analys av hur m\u00e5nga bes\u00f6kare som finns p\u00e5 platsen, hur de r\u00f6r sig och hur l\u00e4nge de stannar i olika delar av stationsomr\u00e5det. Teknik och metod \u00e4r godk\u00e4nd av Datainspektionen\/IMY.<\/strong><\/h3>\n\n\n\n<p>\u201dVi \u00e4r v\u00e4ldigt stolta att ha f\u00e5tt ett ut\u00f6kat f\u00f6rtroende fr\u00e5n Jernhusen. Att arbeta med Stockholms Centralstation under en l\u00e4ngre period har varit v\u00e4ldigt sp\u00e4nnande f\u00f6r oss p\u00e5 Bumbee Labs d\u00e5 de flesta av oss passerar d\u00e4r varje dag. Vi har under de \u00e5r vi jobbat tillsammans med Jernhusen kunnat f\u00f6lja hur bes\u00f6ksfl\u00f6dena har f\u00f6r\u00e4ndrats till f\u00f6ljd av exempelvis flytten av pendelt\u00e5gen och hur pandemin f\u00f6r\u00e4ndrade resvanem\u00f6nstren. Det skall bli mycket sp\u00e4nnande kunna ge stationerna i G\u00f6teborg och Malm\u00f6 tillg\u00e5ng till b\u00e4ttre data och f\u00f6rhoppningsvis f\u00f6ljer fler stationer i Sverige med p\u00e5 t\u00e5get\u201d, s\u00e4ger Karl Samuelsson, VD p\u00e5 Bumbee Labs.&nbsp;<\/p>\n\n\n\n<p>Fl\u00f6desm\u00e4tningarna har visat sig vara viktiga vid planering av logistik och underh\u00e5ll i Centralstationen. Genom att veta hur m\u00e5nga bes\u00f6kare som exempelvis anv\u00e4nder en rulltrappa, kan underh\u00e5ll planeras i god tid och p\u00e5 s\u00e5 s\u00e4tt minimera st\u00f6rningar f\u00f6r resen\u00e4rer och bes\u00f6kare.<\/p>\n\n\n\n<p>F\u00f6rutom att anv\u00e4nda fl\u00f6desdata till att m\u00e4ta antalet bes\u00f6kare kan nu en djupare f\u00f6rst\u00e5else f\u00f6r korrelationen mellan vilken ing\u00e5ng som bes\u00f6karen har anv\u00e4nt och vilka platser som sedan har bes\u00f6kts skapas. Detta kan bidra till \u00f6kad f\u00f6rst\u00e5else och m\u00f6jlighet att m\u00f6ta olika resen\u00e4rsbehov. Centralstationen h\u00e4rb\u00e4rgerar \u00f6ver 60 butiker och restauranger och Bumbee Labs bes\u00f6ksfl\u00f6desdata kan av Jernhusen anv\u00e4ndas som underlag f\u00f6r en l\u00e5ngsiktig utveckling av utbudet p\u00e5 stationen.<\/p>\n\n\n\n<p>Det ut\u00f6kade samarbetet mellan Bumbee Labs och Jernhusen sker genom ett nytt ramavtal som g\u00f6r det m\u00f6jligt f\u00f6r fler stationer att ansluta sig till samma m\u00e4tsystem. F\u00f6rst ut \u00e4r Centralstationerna i G\u00f6teborg och Malm\u00f6, d\u00e4r m\u00e4tutrustning kommer att installeras under sommaren 2022.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"http:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-1024x538.jpg\" alt=\"\" class=\"wp-image-1609\" title=\"IMG_7344\" srcset=\"https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-1024x538.jpg 1024w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-300x158.jpg 300w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-768x403.jpg 768w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-1536x806.jpg 1536w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/IMG_7344-scaled-e1655095690668-1-2048x1075.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Om Bumbee Labs<\/strong><\/h2>\n\n\n\n<p>Bumbee Labs m\u00e4ter bes\u00f6ksfl\u00f6den genom att f\u00e5nga upp anonymiserade Wi-Fi-signaler i smarta mobiltelefoner och kan g\u00f6ra m\u00e4tningar i b\u00e5de utomhus- och inomhusmilj\u00f6. Bes\u00f6ksfl\u00f6dena m\u00e4ts helt anonymiserat, inte p\u00e5 individniv\u00e5 och m\u00e4tmetoden \u00e4r ensam i sitt slag att ha ett godk\u00e4nnande fr\u00e5n Datainspektionen. Bumbee Labs kan genom sin metod ta fram mycket s\u00e4ker statistik p\u00e5 hur m\u00e5nga som bes\u00f6ker m\u00e4tomr\u00e5det under olika tidsintervaller, hur l\u00e4nge bes\u00f6karna stannar i m\u00e4tomr\u00e5det och vilka de vanligaste g\u00e5ngstigarna \u00e4r.<\/p>\n\n\n\n<p>L\u00e4s mer p\u00e5:&nbsp;<a href=\"http:\/\/www.bumbeelabs.se\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.bumbeelabs.se<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-1024x576.png\" alt=\"\" class=\"wp-image-1610\" title=\"IG Tech Team\" srcset=\"https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-1024x576.png 1024w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-300x169.png 300w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-768x432.png 768w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1-1536x864.png 1536w, https:\/\/bumbeelabs.com\/wp-content\/uploads\/2025\/12\/3-1.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Om Jernhusen AB<\/strong><\/h2>\n\n\n\n<p>Jernhusen \u00e4r Sveriges st\u00f6rsta j\u00e4rnv\u00e4gsn\u00e4ra fastighetsbolag. Vi f\u00f6rv\u00e4rvar, f\u00f6rvaltar, utvecklar och avyttrar fastigheter med anknytning till kollektivt resande och godstransporter p\u00e5 j\u00e4rnv\u00e4g. Vi arbetar med stationer, stationsn\u00e4ra stadsutveckling, dep\u00e5er och kombiterminaler. Jernhusen \u00e4gs av svenska staten och har 185 medarbetare. Fastighetsbest\u00e5ndet uppg\u00e5r till 146 fastigheter med ett totalt marknadsv\u00e4rde p\u00e5 20 miljarder kronor. Jernhusen innehar en officiell rating fr\u00e5n Standard &amp; Poor\u2019s om A\/A-1 med \u201dstable outlook\u201d.<\/p>\n\n\n\n<p>L\u00e4s mer p\u00e5&nbsp;<a href=\"http:\/\/www.jernhusen.se\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.jernhusen.se<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><br><strong>F\u00f6r mer information kontakta:<\/strong><\/h2>\n\n\n\n<h6 class=\"wp-block-heading\"><\/h6>\n\n\n\n<p class=\"has-text-align-center\"><strong>Karl Samuelsson<br><\/strong>VD Bumbee Labs AB<br>0707 \u2013 58 89 71<br><a href=\"mailto:karl.samuelsson@bumbeelabs.se\">karl.samuelsson@bumbeelabs.se<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Go to Swedish version. Bumbee Labs method to measure footfall has been used by Jernhusen since 2018 at the Stockholm Central Station. Stockholm Central Station is one of Sweden\u2019s most visited places. The data provided by Bumbee Labs adds to the understanding and analysis of how many visitors the Central Station has, their movements, and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1608,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-1607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/posts\/1607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/comments?post=1607"}],"version-history":[{"count":8,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/posts\/1607\/revisions"}],"predecessor-version":[{"id":4236,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/posts\/1607\/revisions\/4236"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/media\/1608"}],"wp:attachment":[{"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/media?parent=1607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/categories?post=1607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bumbeelabs.com\/nn\/wp-json\/wp\/v2\/tags?post=1607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}